Are Links From Unrelated Sites Really That Bad?

October 19th, 2008

When I started GetQuotes-IT.com in 2003, I knew nothing about link exchanges and didn’t even know what SEO stood for. I remember how excited I was when googlebot visited my site 10 times in one day. WOW!!, little did I know it was merely crawling the 10 accessible pages on my site.It’s still only a hobby and I am still not an expert, but we’re learning.

Quite often when I visit a SEO forum, I see a comment about link relevance and how you should only link to sites with similar content to your own. In theory I agree with this because why send your visitors to an unrelated site and why attract visitors who probably have no interest in your site?

Most often, though, these people say that irrelevant links will not help your rankings in the SERPs and they have various opinions about the effect on your PR.
Read the rest of this entry »

Are You In The Right Online Business?

October 17th, 2008

Did you select the right online business to pursue? People that are struggling find it difficult to admit they are possibly in the wrong business. Fortunately for everyone, many bad decisions can be corrected if recognized early enough. This article is intended to help you understand the available opportunities and hopefully improve your chances for future success.

Supply And Demand!

Everyone knows that the Internet is huge. Commerce (“buying and selling”) on the Internet is growing by leaps and bounds. It is controlled by the actions of the buyers and sellers. There is no traffic cop that makes decisions for each buyer and seller. The buyers and sellers are fr*ee to make their own decisions and pursue their own self-interests.
Read the rest of this entry »

A Stupid question.

October 15th, 2008

This is a stupid question but it has to be asked.

Does your sales letter create as many sales as you would like?

What proportion of them respond to your advert?

What is just as important, how many of those that responded actually purchased your product?

How can you improve the response rate?

How many new email addresses did you capture?

Do you have an ‘opt in’ strategy so that you can mail them later with more offers without being accused of spamming?

Let us look at the sales letter first.

The headline.
Read the rest of this entry »

Five Tips To Increase Your Sales

October 15th, 2008

1. You could end your ad copy with a discounted price. Just list your regular price and then offer a discounted price off the order ‘right now’. You could also offer a rebate that takes effect instantly. For example, you could say, “Instead of paying $99, you could order now and get an instant rebate of $20 - you only pay $79!”

2. You could end your ad copy with a free sample or trial of your product. If your ad didn’t attract them to buy, maybe a free sample or trial would. If you were selling an e-book, you could give them a free sample at the end of your ad copy. For example, you could say, “If you’re still not sure about ordering, download a FREE sample chapter!”
Read the rest of this entry »

Sell 100,000 eBooks by letting it be read for free?

October 14th, 2008

Did you know that if just one person goes into a library and asks for your eBook and if it is listed in the librarians’ catalogs, then the library will buy a copy of your eBook in order to lend out.

And did you know that it only takes just one library purchase for your eBook to be given a Machine Readable Catalog record (MARC), which then makes your eBook even more noticeable and accessible to all other libraries.

In the US, there are over 100,000 libraries – 16,421 public libraries and 93,861 school libraries that could buy in your eBook. And you don’t have to be based in the US to have your eBook included in the US library system.
Read the rest of this entry »

Mobile Phone Glossary

October 14th, 2008

3G

The third generation of mobile networks, with video calling, web browsing and multimedia downloads of up to seven times faster than standard 2G networks.

Bluetooth

A specification for short-range wireless connectivity that allows users to make wire-free connections (via radio link) between a wide range of communications devices.

Dual-band
Read the rest of this entry »

How Directories Help Search Engines

October 13th, 2008

At the beginning of the web era, users would go to directories to find sites relevant to their interests. In fact, Yahoo!, the web’s number one destination, started as a directory. Nowadays, most users rely on search engines, not directories, to find what they’re looking for.

When search engines started to become popular, they relied on web pages’ ‘keyword metatags’ to determine the topic and relevance of the page (the keyword metatag is a section within a web page’s HTML code where webmasters can insert words that are relevant to the page’s content). Webmasters discovered that by stuffing their meta tags with popular search terms repeated hundreds of times, they could propel their pages to the top of the search results.

Search engines caught up to the abuse and decided to ignore the meta tags and rely instead on web page copy. Webmasters then started to overstuff their page copy with popular search terms, often writing them in the same color as the web page’s background, so that they could be detected by search engines while being invisible to users.
Read the rest of this entry »

Real Life Stories

October 13th, 2008

If you’re anything like me you are really getting tired of the mainstream media’s one-voice-to-many analysis of life on Earth. First of all, it’s just too negative! I read a survey recently that stated that fourteen out of fifteen newspaper and TV News stories had negative fear-based stories. I don’t know about you, but if I look at my everyday life, the amount of good and bad I experience seems to be much more balanced. Why does the ‘big’ media think we all love hearing the dark side of things so much?

If you look at what news stories truly are in historical terms, it is a person sitting around the tribal campfire at night telling a tale to inform the people both in wisdom and knowledge. In any tribe there were many storytellers, so different perspectives were always available to the masses. Well, if you think today’s media sources are too monopolized in their power of authority over the stories we are told, there’s a new option for humanity. The answers and views we are seeking in our daily lives could lie in the Internet. This Internet thing really could be the key for humanity to evolving into a species that thinks independently, leaving this age of fear behind.
Read the rest of this entry »

Seven Tips For Work-At-Home Motivation

October 13th, 2008

Considering a work-from-home business? Clients often say their biggest fear is loss of momentum. Here are ten tips to keep yourself motivated and productive.

(1) Build structure into your day.

Create a schedule and To Do list every evening for the next day, before you sign off for the day. (And yes – it is important to sign off, even if you return later to complete a project.) Include breaks and email reading time.

(2) Define goals by numbers (’write 1000 words’) instead of time (’2 hours on Mega account’). One of the joys of working at home is you get to quit when you’re finished ahead of schedule.
Read the rest of this entry »

The Power of the Fax

October 12th, 2008

In July 2005, another curious law went into effect. This one, called the Junk Fax Prevention Act of 2005 (JFPA) has several surprises for business owners in terms of sending routine faxes to their customers. This new law just doesn’t impact the sending of what we would think of as “junk” faxes. It addresses several other areas that will impact how you do business via fax.

What is a Junk Fax?
Understandably, we would think of a junk fax as an unsolicited fax. However, under JFPA, unsolicited is defined as “any material advertising the commercial availability or quality of any property, goods or services which is transmitted to any person without that person’s prior express invitation or permission, in writing or otherwise.”

So, if you were sending out an announcement, via fax, regarding a new product or service to your customers, it could be considered a junk fax under JFPA.
Read the rest of this entry »